Digital Masters Awards 2022
The Digital Masters Awards is our biggest tech exec meet-up of the year, and the only event of its kind, shining a light on the talent within the European tech industry. Now in its ninth year, the DMAs are the benchmark for excellence in digital leadership. Talent continues to be pivotal in the development of the European digital ecosystem and the awards seek to highlight the unique individuals who have been instrumental within their field.
There are 12 coveted Green Cubes to be awarded, with categories for CEO of the Year, Board Member of the Year, Rising Star and General Managers, through to excellence in functional leadership covering Marketing, Data, Product, Technology, Finance, People, Commercial. The winners and runners up are debated by an esteemed judging panel, an assembly of Europe’s most influential Chairs, venture capital and private equity investors.
This year the ceremony and networking dinner, announcing the winners was held in London on November 8th at Tate Modern. The evening saw 500 C-level executives, investors and entrepreneurs come together for an evening of networking and celebration. The DMAs continues to be a pivotal date in the calendar for the European tech ecosystem and is now known for being a ‘must-attend’ event across the sector.
About
A Digital Master is someone who has proven that they have made a critical contribution to their company’s success over the last 12-18 months; they are a strong leader who has built and led a high-performance team and inspired them to deliver impressive results with clear metrics. In addition, a Digital Master is someone who contributes outside of just their own domain, citing evidence of the impact they have had on the wider business or ecosystem.
The Process
The Digital Masters Awards are subject to a three-part selection process.
1. Through industry nominations and extensive canvassing of market opinion, across functions, seniority, sector and location, a longlist is compiled in each of the categories.
2. From the longlist, the Judging Panel select a shortlist of individuals in each of the 11 categories who have performed outstandingly well in their respective fields during the previous 12-18 months.
3. Each of the shortlisted candidates are further scrutinised by the judges during an afternoon of deliberation and discussion to determine the top five, including a winner and two runners-up, in each category.
Judging Panel 2022
2022 WINNERS
CEO of the Year
Hanno Renner, Personio
Excellence in General Management
Philippe Vimard, Doctolib
Excellence in Commercial Management
Geraldine MacCarthy, Personio
Excellence in Finance
Melissa Nussbaum, WeTransfer
Excellence in Product
Hannah Gibson, Ocado Group
Excellence in Digital Transformation
Anca Iordanescu, Ikea
Excellence in Marketing
Boukje Taphoorn, Bol.com
Excellence in Technology
Niilo Säämänen, Wolt
Rising Star
Nina Wagner, Hello Fresh
Excellence in Data
Robin Jose, wefox
Excellence in People & Talent
Andre Heinz, Celonis
Board Member of the Year
Nancy Cruickshank
“Always in awe of what an amazing event you host. Must be such a satisfying and proud achievement to know you are an integral pillar of the ecosystem, and we value you so highly”.
— Lakestar
“Congratulations on an amazing event last night.It was great to be out in person amongst such a talented group of people - was a real buzz in the air. Proof again that you and the Up Group have an incredible network and convening power in the world of tech”.
— OMERS Private Equity
“The world of European digital owes The Up Group and you a debt of gratitude for creating and sponsoring rare large scale high quality gatherings to foster ambition and social connection.”
— Rated People
2022 Digital Masters Partners
Digital Masters Alumni
2021 WINNERS
CEO of the Year
Poppy Gustafsson, Darktrace
Excellence in General Management
Pierre-Dimitri Gore-Coty, Uber
Excellence in Commercial Management
Shimona Mehta, Shopify
Excellence in Finance
Fabian Wesemann, wefox
Excellence in Product
Nilan Peiris, Wise
Excellence in Digital Transformation
Ben Stimson, NHS and Waitrose & Partners
Excellence in Marketing
Aoife Nally, Elvie
Excellence in Technology
Vicky Wills, Zego
Rising Star
Yuelin Li, Onfido
Excellence in Data
Mahana Mansfield & Ela Osterberger, Deliveroo
Excellence in People & Talent
Eva Ducruezet, GoCardless
Services to the Industry
Robin Klein, LocalGlobe
2020 WINNERS
CEO of the Year
Anne Boden, Starling Bank
Excellence in General Management
Mayke Nagtegaal, MessageBird
Excellence in Commercial Management
Andrea Zitna, Elvie
Excellence in Finance
Luisa Barile, Bought By Many
Excellence in Product
David Fock, Klarna
Excellence in Digital Transformation
Cait O’Riordan, Financial Times
Excellence in Marketing
Joe Cross, TransferWise
Excellence in Technology
Rahma Javed, Deliveroo
Rising Star
Sabrina Castiglione, Tessian
Excellence in Data
Piers Stobbs, Cazoo
Excellence in People & Talent
Ross Seychell, Personio
2019 WINNERS
CEO of the Year
Clair Gilmartin, Trainline.com
Excellence in General Management
Daniel Taylor, Paddy Power Betfair
Excellence in Commercial Management
Annabel Jack, MADE.com
Excellence in Finance
Maria Hedengren, iZettle
Excellence in Product
Alice Newton-Rex, WorldRemit
Excellence in Digital Transformation
Paul Morris, Specsavers
Excellence in Marketing
Nicki Sheard, Charlotte Tilbury Beauty
Excellence in Technology
Juan Villamil, Department for Work & Pensions
Rising Star
Amy Cole, Instagram
Excellence in Data
Vince Darley, Deliveroo
Excellence in People & Talent
Anna Fredrixon, KRY/LIVI
2018 Winners
Excellence in
People & Talent
Katarina Berg, Spotify
Excellence in
Commercial Management
Melissa Di Donato, SAP
Excellence in
Technology
Dr Caroline Hargrove,
McLaren Applied Technologies
Excellence in
Data
Tom Betts, Financial Times
Excellence in
Digital Transformation
Patrick Miceli, Sky
CEO of the Year
Demetra Pinsent,
Charlotte Tilbury Beauty
Excellence in
Marketing
John Veichmanis, Farfetch
Excellence in
Finance
Andy Botha, ZPG
Rising Star
Alice Delahunt,
Ralph Lauren
Excellence in
Product
Kyle McGinn, Facebook
Excellence in
General Management
Pascal Gauthier, Ledger